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Archive for June, 2009

ASU to remain open through possible shutdown

Tuesday, June 30th, 2009

Statement from ASU President Michael Crow

Arizona State University, which has nearly 20,000 students attending summer classes and programs, more than 10,000 staff and students involved in research supported by a wide range of funding sources, and 70,000 students arriving in 6 weeks for the fall semester will remain open for service during this period of financial decisions by our partner, the State of Arizona.

More than 75 percent of ASU operating revenues come from sources other than the state of Arizona. Specific tuition driven and research driven revenues fund our summer operations. As a result we will focus our attention relative to state funding interruptions on our planning for the fall semester.

A state government shutdown lasting through the opening of the fall semester on Aug. 24 would impact staffing and program availability significantly.  The exact impact and the ability of the university to operate normally will be evaluated on a weekly basis moving forward.  

In the interim all assignments and work of the university will move forward.

Michael M. Crow,
ASU President
http://president.asu.edu  

ASU researchers nominated for World Technology Award

Tuesday, June 30th, 2009

Two Arizona State University researchers learned recently that they are among a select group chosen as nominees for a 2009 World Technology Award by The World Technology Network (WTN), in association with TIME magazine, Fortune magazine, and Science magazine, among others.

Scientists Qiang Hu and Milton Sommerfeld in the College of Technology and Innovation at ASU’s Polytechnic campus, have been selected as nominees for the award for their work with algal feedstocks and biodiesel fuel. In November 2008, TIME magazine selected the researchers’ work as one of the top 10 best innovations for 2008.

Winners of the WTN Award will be announced on July 16, 2009, in New York, at the World Technology Awards gala ceremony at the TIME & Life Building at the conclusion of the two-day World Technology Summit. The World Technology Awards recognize individuals and corporations from 20 technology-related sectors, viewed by their peers as being the most innovative and doing the work of the greatest likely long-term significance. Award categories range from biotechnology, space and energy through to ethics, design and entertainment.

Nominees for the 2009 World Technology Awards were identified based on an intensive, global process over a period of many months in which current individual WTN members — primarily elected WTN Fellows from previous awards cycles who now number over 1000, spread out over 60 countries — as well as others made their nominations based on who they think is doing the innovative work in their field of the greatest likely long-term significance. After the WTN gathers further information from nominees, WTN individual member then vote on their preferences within their category. The top five selections in each category are announced from the podium on stage at the awards ceremony, and inducted into the WTN membership as Fellows. The winner receives an award on stage and makes comments about their innovative work to those assembled.

For information on the World Technology Network, World Technology Awards and World Technology Summit, visit www.wtn.net.

 

Media Contact(s):

Christine Lambrakis, Arizona State University, 480/727-1173, 602/316-5616, lambrakis@asu.edu
James P. Clark, The World Technology Network, jpclark@wtn.net

 

About Arizona State University Polytechnic
Arizona State University Polytechnic campus offers technical and professional programs that provide a project based, hands-on learning experience for students. Programs are available in business administration, education, arts and sciences, technology and engineering. Visit us online at www.poly.asu.edu.

About The World Technology Network
The World Technology Network is a New York-headquartered organization that was created to "encourage serendipity” - happy accidents - amongst those individuals and companies deemed by their peers to be the most innovative in the science and technology world. The WTN’s areas of interest range from IT and communications to biotech, energy, materials, space, as well as related fields such as finance, marketing, policy, law, design, and ethics. Each year, WTN members are brought together through an ongoing global series of regional roundtables, global Summits, and other events. The WTN has also convened the World Energy Technologies Summit at UNESCO headquarters in Paris. The central events in the WTN calendar include the annual World Technology Summit and World Technology Awards - the culmination of a global judging program through which new members are nominated and selected and by which the network grows and is refreshed.

Emeritus College channels retirees' research, creativity

Tuesday, June 30th, 2009

John X. Evans teaches a course titled “Reading Homer’s Iliad as Heroism and Anti-Heroism.”

Robert A. Green regularly lectures on “Tuberculosis: Past, Present and Future.”

And Santos C. Vega has just published a book titled “Mexicans in Tempe.”

Pretty routine activities for university faculty – except that Evans, Green and Vega are all retired – and members of the ASU Emeritus College. Evans and Vega taught at ASU, while Green is an emeritus professor and former associate dean of the University of Michigan School of Medicine.

Nearly 400 emeriti faculty from ASU and other universities belong to the ASU Emeritus College, which was founded four years ago to “give a home and a focus to continued intellectual, creative and social engagement of retired faculty with the University.”

The initial College programming was established during the first two years during the period when the Founding Dean, physics emeritus professor Dick Jacob, worked with the Founding Council and the initial membership of 157 founding College members.

Len Gordon, professor emeritus of sociology, who was appointed to his second two-year term as dean in April, recently sat down to talk about the “state of the college.”

ASU’s Emeritus College is one of approximately 20 such academic units in the United States, but is, he said, undoubtedly one of the busiest in striving to fulfill President Michael Crow’s challenge “to build a college that would distinguish ASU among the nation’s universities.”

“Our College programming ranges from continuing engagement of many of our emeriti faculty in ongoing instruction and research to innovative programs like the emeritus faculty art exhibit at our Downtown campus to display the great artistic talents of many of our members, dance and musical performances, informal luncheon colloquia on topics of emeriti expertise, regular colloquia for the university and general communities, outreach to our K-12 and community college systems, offering four- and five-week courses in Tempe and at our ASU West Campus on a wide array of topics, and other academic activities including research proposals and grants in a continuation of what we have been doing all our academic lives.”

And there’s more. The college also publishes a journal, Emeritus Voices, twice a year, that is available both on the Web and in a printed form; sponsors a writers’ workshop with periodic readings; and publishes a quarterly newsletter.

The emeriti faculty also are involved in mentoring new faculty and working with new teachers through Teach for America through the College’s Center for Issues in K-12 Education. (Other Centers, or program units, focus on creative writing, the arts and mentoring. A new center for those interested in sustainability is now in the developmental stage.

The college recently published its first “Guide to Lecturers and Courses,” which lists 21 members who offer a wide variety of short courses and lectures on topics ranging from “Auroras and the Earth-Sun Connection” to “Your Life Stories: A Course in Memoir Writing.”

(On the cover of the “Guide to Lecturers and Courses” is a reproduction of a painting by Lou Weschler, professor emeritus of public affairs, who started painting at age 12, was a part-time commercial artist in high school and resumed serious art work when he retired.)

Many Emeritus College members also serve on dissertation committees and advise graduate students, Gordon said, and the computers at the Emeritus College offices hum as members come to work on books and papers – and pause for a cup of coffee or tea and some good conversation.

There is no doubt that the members are excited about the college, and grateful for ASU’s support of it.

Mary Riege Laner, professor emerita of social and family dynamics, said, “What I like the most about membership in the Emeritus College is the many opportunities it provides for intellectual stimulation, events at which I meet old friends and some new ones.

“Occasionally, I contribute to one or more of the presentation formats (brown bag lunches, symposia, etc.) and preparing for these  also includes scholarly stimulation. During the regular school year, I try to attend any/every “talk” available under E-College sponsorship.

“My only disappointment is that in summertime, it all ceases. I can hardly wait until it starts up again in September and, if we’re lucky, maybe even right after school starts in August. Clearly, I’m an enthusiast.”

JoAnn Hennington, professor emerita of supply chain management, likes the opportunity to keep up with her retired colleagues. “I appreciate being able to read the Emeritus College Newsletter to hear what my colleagues are doing and how they are staying active on the ASU campus where we spent so much time during our active years at ASU,” she said.”

The Emeritus College also is a signal that ASU still values them, many members said.

“Very often people who retire from an organization are simply put out to pasture and are never heard from again,” said Patricia Etter, a retired ASU librarian. “The Emeritus College was a great idea since members know they are still respected by ASU even if retired. It feels good to say I’m emerita from ASU.“

Carlton Moore, a retired Regents Professor of chemistry, agreed. “The nicest thing to me is that ASU cares about us. This is not true everywhere.”

Christy G. Turner, Regents’ Professor Emeritus, School of Human Evolution and Social Change, who said he finds it a pleasure to take some time off from his bioarchaeological research and writing to attend the college’s lunches and annual symposia, exemplifies the college motto: Its members are productive scientists, scholars and artists who have “retired from their faculty positions but not from their disciplines.”

Professor strives for 'greener' power plants

Tuesday, June 30th, 2009

Research to help make the next generation of power plants more environmentally sustainable will be led by Arizona State University chemical engineering professor Jerry Lin.

His project to capture carbon dioxide created in the combustion of coal, natural gas or biomass to produce hydrogen for energy generation will be supported by a recently announced grant of more than $650,000 from the U.S. Department of Energy.

The hydrogen resulting from this conversion method is used to produce heat that generates electrical power, but the carbon dioxide that escapes in the process contributes to greenhouse gases that are accumulating in the Earth’s atmosphere – with potentially negative long-term environmental impacts.

Lin is working on ways to capture such carbon dioxide emissions before the combustion required to produce hydrogen, preventing the release of carbon dioxide and allowing it to be safely sequestered.

His goal also is to make the conversion process more energy efficient. He wants to not only be able to separate carbon dioxide from hydrogen and contain it, but produce a higher yield of hydrogen from coal, natural gas or biomass.

Lin will assemble a team of ASU chemical engineering doctoral students and post-doctoral research assistants to work on the projects.

Cronkite students sweep international news awards

Tuesday, June 30th, 2009

Students at the Walter Cronkite School of Journalism and Mass Communication swept a national intercollegiate journalism competition that honors the best of global news coverage.

The three Arizona State University winners of the awards, given by the International Communication Division of the Association for Education in Journalism and Mass Communication, were all students of associate professor Carol Schwalbe, who specializes in multimedia journalism and magazine writing at the Cronkite School.

Contest coordinator Sandy Rao, professor and associate director for graduate studies at Texas State University – San Marcos, said this is the first time that all three winners in the international news writing contest are from the same university. “We truly appreciate (the Cronkite School’s) efforts in training young people in international journalism,” she said. “Understanding the multicultural, multidimensional world that we live in has never been more important.”

Cronkite student Dan O’Connor took first place for “Finding a Home,” a story about a Congolese community living in a United Nations’ disaster relief camp in South Africa. The men fled political and economic strife in the Congo only to be the subjects of violence and threats by South Africans who banished them from their new communities.

O’Connor was part of a group studying last summer under Schwalbe in a special course that focused on covering immigrants living in South Africa. The program was funded by the Howard G. Buffett Foundation.

Another of the students on the South Africa project, James Kindle, took second in the international journalism competition. Kindle won for “Scarred,” which documents the story of Sehlule Ngwenya, who fled the violence and economic hardships of her native Zimbabwe.

The third-place winner was Annalyn R. Censky for her story, “Ostrich – The Other ‘Green’ Meat,” which she wrote for Schwalbe’s advanced online media class.

“We applaud the in-depth and sophisticated work of Dan, James and Annalyn and the tremendous dedication of their gifted teacher, Professor Schwalbe,” said Cronkite Dean Christopher Callahan. “This work stands as a model for all of our students.”

The judges for the contest were Terry Scott Bertling, assistant managing editor for features at the San Antonio Express-News, and freelance journalist Jennifer Hinger. The contest was open to all undergraduate students.

Wilkinson honored at “Art of Giving” reception

Monday, June 29th, 2009

Christine K. Wilkinson, Senior Vice President and Secretary of the University and President of the ASU Alumni Association, was honored by the local organization Asian Pacific Community in Action (APCA) at their annual “Art of Giving” reception on May 30. Two hundred community members gathered at the Phoenix Art Museum for the presentation, which recognized Wilkinson and two other women for their outstanding contributions to the Asian and Pacific Islander community.

Wilkinson was presented with the award because of her leadership activities in the Valley of the Sun, many of which are healthcare focused.

Wilkinson currently serves as Chairman of St. Joseph’s Hospital Foundation Board, as a board member of the Arizona Hospital and Healthcare Association Board, the Southwest Autism Research and Resource Center Board, St. Luke’s Health Initiatives Board and Executive Committee, and the Arizona State Government Relations Committee of the American Red Cross.  

The APCA is a nonprofit community organization that was established in August 2002. Their mission is to improve the well-being of Asian and Pacific Islanders living in Maricopa County through empowerment, health promotion and disease prevention.

Astronaut highlights summer science camp experience

Monday, June 29th, 2009

An appearance by veteran astronaut, scientist, physician, and educator Bernard Harris will highlight a summer science camp at Arizona State University in July.

About 50 Arizona middle school students will take part in the ExxonMobil Bernard Harris Summer Science Camp coordinated by ASU’s Ira A. Fulton School of Engineering.

The camp – from July 12 to 24 – gives youngsters first-hand experience with science experiments, role models and innovative education programs to encourage their interest in math and science courses in the schools they attend.

It’s the first year ASU is partnering with ExxonMobil to offer the camp, which is free of charge to students. To participate, students had to be academically qualified, recommended by their teachers as genuinely interested in math and science, and complete a competitive selection process. More than 200 applications were received.

ASU becomes one of 30 university campuses in the United States to host the ExxonMobil science program this summer. The camp supports the goals of the Harris Foundation (founded by Bernard Harris) and the ExxonMobil Foundation to raise awareness among youngsters about career possibilities in science, technology, engineering and mathematics, and to invest in the future of youth through education in those areas.

Studies have shown that the United States faces a critical shortage of engineers, scientists and other workers with advanced training in mathematics and science. A significant number of practicing engineers are nearing retirement and not enough students are pursuing engineering degrees. Through numerous efforts, ExxonMobil is supporting programs and organizations that focus on improving mathematics and science education at all levels.

In addition to science and engineering education, the summer camp is designed to nurture students’ leadership potential and citizenship skills, along with their abilities to work in teams and think creatively, while spending two weeks in a college campus environment.

This year’s camp theme is sustainability. The program is designed to introduce students to the topic, and give them a look at the growth of sustainability research at ASU and elsewhere. Among other things, students will learn some of the ways that energy from the sun impacts our ability to sustain life in our environment.

“We’re providing these students with an amazing two weeks on our campus, and working to help develop the next generation of creative thinkers and inventors,” said executive camp director Stephen Rippon, the engineering school’s assistant dean of student services.

Bernard Harris will visit the camp at ASU on July 21, beginning the day with a 9:30 a.m. press conference at the ASU Memorial Union. Prior to the press conference, he will join the students for breakfast, and then observe them at work — designing and building small rafts for a “Raft Rally” activity.

Harris was a crew member on a Space Shuttle Columbia mission in 1993, and on a Space Shuttle Discovery mission in 1995, the first flight of the joint Russian-American Space Program. On the latter mission he became the first African-American to walk in space. In all, he has logged 438 hours and traveled more than 7.2 million miles in space.

He now is chief executive officer and managing partner of Vesalius Ventures, Inc., a venture capital firm that invests in health care technologies and companies, and founder of the Harris Foundation, a nonprofit organization that supports math and science education, and crime prevention programs for America’s youth.

He also is on the board of the National Math and Science Initiative and the National Space Biomedical Research Institute. For a complete career biography of Harris, see the attachment to this e-mail.

To see a biographical video about Harris, go to the web site http://dykbh.com/ and click on the link to YouTube.

For a complete of list of campus locations where the camps are being offered this summer, visit the ExxonMobil Bernard Harris Summer Science Camp web site at www.theharrisfoundation.org.

The camp is funded by ExxonMobil, with additional support from the Helios Education Foundation, the Emerson Company and Resolution Copper Company.

Photo Gallery: Charli Turner Thorne at the World University Games

Monday, June 29th, 2009

Arizona State head women’s basketball coach Charli Turner Thorne is currently in Belgrade, Serbia, preparing the USA Women’s World University Games Team for competition. Click here for a photo gallery of the team in Serbia (photos courtesy: USA Basketball).

The team arrived in Serbia on June 25. Competition will take place July 1 -11. Stay tuned to thesundevils.com for further updates on Turner Thorne with the USA Women’s World University Games Team.

ASU scientist: Swine flu study requires revised public health strategies

Monday, June 29th, 2009

Findings in New England Journal of Medicine point to younger populations

There is no way to know how the newest strain of the H1N1 influenza virus will behave in the future. But scientists, notably those working at the intersections of epidemiology, mathematics, modeling and statistics, are monitoring it closely to identify anomalies on its pattern of spread while evaluating ways of mitigating its impact.

"Public health officials have the ability to track confirmed cases and hospitalizations in real-time with modern data collection approaches and the aid of modeling as well as the ability to quickly identify new strains and track their evolution," says mathematical epidemiologist Gerardo Chowell-Puente, an assistant professor at Arizona State University’s School of Human Evolution and Social Change in the College of Liberal Arts and Sciences.

Chowell-Puente is co-author of a new study of the A(H1N1) influenza pandemic strain circulating around the world. The study’s findings reveal an age shift in the proportion of cases toward a younger population when compared with historical patterns of seasonal influenza in Mexico. The findings are published June 29 online in the New England Journal of Medicine. Other authors of "Reported severe respiratory disease and deaths concurrent with atypical A(H1N1) influenza circulation of swine origin in Mexico, 2009" include Stefano Bertozzi and Arantxa Colchero, Mexico’s National Institute of Public Health; Hugo Lopez-Gatell, Celia Alpuche and Mauricio Hernandez, Mexico Ministry of Health; and Mark A. Miller, National Institutes of Health Fogarty International Center,

"The data show that the vast majority of cases of severe pneumonia and deaths occurred among those ages between 5 and 59, which is atypical when compared with the age pattern supported by seasonal flu," says Chowell-Puente. "If resources or vaccine supplies are limited, focusing prevention efforts on these age classes must be considered."

Specifically, according to the findings, 87 percent of the deaths and 71 percent of the cases of severe pneumonia occurred in persons aged 5-59, compared to an average 17 percent and 32 percent, respectively, for influenza seasons from 2006 through 2008. "These findings suggest relative protection for those persons exposed to H1N1 influenza viruses during childhood prior to the 1957 pandemic," Chowell-Puente says.

Chowell-Puente and other mathematicians and biostaticians attending a swine flu workshop at Arizona State University June 25-28, note that vaccines and anti-viral medications are in limited supply.

"Because achieving high vaccination rates before the fall is not feasible with current technologies, effective distribution of a limited vaccine and antiviral stockpiles will be crucial to mitigate a potential second pandemic wave. The seasonal influenza vaccination strategy focuses on the very young and the very old - the most vulnerable populations. This is not necessarily the case for pandemics as we showed in our study."

According to Chowell-Puente, the key to containing pandemic flu is closely tied in to the ability to quickly produce a good stockpile of vaccines and following a reactive distribution plan that targets the appropriate age cohorts of the population. The first wave of the current strain has not been particularly deadly, but subsequent waves may be more virulent, though it is too early to tell, he notes.

"For the 1918 ("Spanish flu") influenza pandemic, this was the pattern - first a mild wave, and then a severe one with higher case fatality rates," notes Chowell-Puente.

The features of the A(H1N1) epidemic, according to the findings, are "somewhat similar to past influenza pandemics in that circulation of a new influenza virus is associated with an unseasonal wave of disease affecting a younger population."

It is the hope of Chowell-Puente that making this data available will help politicians make science-based decisions on how to optimize the use of limited resources to manage this and future epidemics.

In addition to this latest research, Chowell-Puente also was a co-author on a recent study of the flu in Japan. "Here we looked at the public health strategies they used that essentially stopped the spread of the disease in its tracks," he says.

The researchers found that in Japan, more than 90 percent of the cases were in school-aged children and teens. Quick action was taken to contain the disease through school closures and other social distancing measures, such as avoiding use of public transportation and the use of face masks. In addition, Japan employed active surveillance at airports, using recently developed sensors to detect passengers with fevers for additional screening. The disease was contained within two-to-three weeks, with only about 500 cases and no fatalities. Findings from this study appeared in the June 4 issue of Eurosurveillance in an article titled "Transmission potential of the new influenza A(H1N1) virus and its age-specificity in Japan."

Other authors on the Japanese study include: Hiroshi Nishiura, University of Utrecht, the Netherlands; Carlos Castillo-Chavez, Arizona State University; and Muntaser Safan, Mansoura University, Egypt.

Reducing the spread of the disease is key to preventing deaths, according to Chowell-Puente. "As transmissibility grows, timely implementation of control measures is key to reduce epidemic impact on the population."

 

Carol Hughes, carol.hughes@asu.edu
480-965-6375
College of Liberal Arts and Sciences

Jodi Guyot, jodi.guyot@asu.edu
480-727-8739
School of Human Evolution and Social Change

 

Williams, Stevens named Pac-10 Track & Field Athletes of the Year

Monday, June 29th, 2009

The Pac-10 Conference announced its annual awards for track and field last week with two members of the Arizona State University program being honored for their success on the track and in the field during the 2009 indoor and outdoor seasons. Sarah Stevens was named the Pac-10 Women’s Field Athlete of the Year for the second time in her career while Charonda Williams earned the Pac-10 Women’s Track Athlete of the Year accolade, making her the first Sun Devil woman to garner the award since it was first handed out in 1987.

Stevens’ honor is her second after earning the accolade in 2007 and keeps the award in Tempe for the third year in a row after Jacquelyn Johnson was selected for the award last year. While Williams’ honor is the first on the track for a Sun Devil, it also places her in elite company as she is one of just five women (and the second Sun Devil) to first be named the Pac-10 Newcomer of the Year before earning an athlete of the year honor. The other dual recipients include ASU’s Johnson (2004 newcomer and 2008 field), USC’s Virginia Powell (2003 newcomer and 2006 track) and UCLA athletes Monique Henderson (2002 newcomer and 2005 track) and Sheena Johnson (2001 newcomer and 2004 track).

One of the most decorated athletes in the program’s history, Stevens capped her career with 15 All-America honors, the most in program history, by finishing second in the shot put and discus at the NCAA Championships while also taking third in the hammer to give her 98 career points scored at the national meets (indoor and outdoor included). The 2007 NCAA indoor shot put and 2008 NCAA outdoor discus champion, Stevens rolled through the 2009 season as she took second in the shot put indoors after winning the shot put and hammer at the MPSF Championships for the third year in a row.

During the outdoor season, Stevens ranked among the Top 5 nationally in all three throws and was the only woman to not only compete in all three at the national championships earlier in June, but automatically qualify for all three. At the Pac-10 Championships, she earned the Women’s Athlete of the Meet honor by scoring 28 points as she won the shot put and discus and took second in the hammer and then repeated those finishes at the NCAA West Region Championships two weeks later. Overall, Stevens was named the MPSF Indoor Female Athlete of the Year and also earned several academic honors, including ESPN The Magazine Academic All-American.

Williams was one of the top stories in the nation this season as she continued to break school records and rank highly on both the national and international Top 20 lists. Competing in competitive track for just four years, Williams dominated the Pac-10 for the second year in a row as she won the 100m and 200m dash titles, making her the first woman in conference history to sweep both short sprints in back-to-back years. Williams also anchored the 4×100m relay to Pac-10 gold as well.

Most recently, Williams, who entered the season with a personal-best time of 23.09, continually rewrote the record books as she first ran 22.82 at the Sun Angel Track Classic to break an 18 year old school record (22.91). At the NCAA Championships two weeks ago, she ran 22.17 in the semifinals to lower the mark once again. But, she was not done there as she ran 22.65 and 22.55 in the first round and semifinals, respectively, at the USA Championships over the weekend before running a windy 22.39 in the final. With her fourth-place finish at the USA meet, the 2009 NCAA runner-up earned a berth onto Team USA for the 12th IAAF World Championships that will be held in Berlin, Germany, later this summer.

2009 Pac-10 Conference Track & Field Honors
Women
Track Athlete - Charonda Williams (Arizona State)
Field Athlete - Sarah Stevens (Arizona State)
Newcomer - Mel Lawrence (Washington)
Coach - Vin Lananna (Oregon)

Men
Track Athlete - Galen Rupp (Oregon)
Field Athlete - Ashton Eaton (Oregon)
Newcomer - Matthew Centrowitz (Oregon)
Coach - Vin Lananna (Oregon)

College of Teacher Ed unveils online autism-focused M.Ed.

Monday, June 29th, 2009

The College of Teacher Education and Leadership at Arizona State University has announced a new master’s degree – M.Ed. in Special Education Consultation and Collaboration: Autism Emphasis – that will be offered online as part of ASU Online and Extended Education programming.

The program, the first of its kind in Arizona, is designed to fit the needs of many different types of service providers for individuals with autism.  While the advanced degree will appeal to teachers, its content is expected to attract social workers, doctors, music therapists, psychologists, occupational therapists, behavioral therapists and more.

“For the first time, ASU is offering a high-quality online M.Ed. in special education with an emphasis on autism,” says Kathleen McCoy, degree program coordinator.  “This is an important program because, as the numbers of children within the ASD (Autism Spectrum Disorder) continue to rise, the state and the nation are unable to meet their academic and social needs.”

Autism is a complex neurobiological disorder that typically lasts throughout a person’s lifetime and is part of a group of disorders known as ASD.  According to Autism Speaks, the country’s largest autism science and advocacy organization, one in 150 individuals is diagnosed with autism, making it more common than pediatric cancer, diabetes and AIDS combined.  The Centers for Disease Control and Prevention (CDC) has called autism a national public health crisis.

The time is right for such a degree, says McCoy.

“We have a serious teacher shortage in all areas of special education,” she says, adding, “but one of the most pronounced is in the area of autism.  This program, given the nature of the organization of courses, can provide a high-quality degree for adult learners who wish to finish their program more quickly than in a traditional semester format.”

The online degree features 33 hours of coursework, including ten classes and a practicum.  Courses are offered every 10 weeks.  Included are such classes as Foundations of Autism Spectrum Disorders, Characteristics of Children with Behavioral Disorders, Characteristics/Diagnosis of Learning Disabilities, and Reading and Communication Strategies for Individuals with Autism.  Several of the courses also can lead to Board Certified Behavior Analysis certification, as well as an ASU ASD certificate.

“The state needs highly qualified personnel to work with the population found under the ASD,” says McCoy.  “We, at ASU, are meeting the needs of our community, state and nation by preparing teachers and other service providers a means to understand and meet the needs of individuals with autism.”

McCoy also notes the online element is important to the degree’s overall success.

“Adult learners need to be able to learn at times when they are refreshed and unstressed,” she says.  “They rarely have time to sit in a scheduled class that requires them to attend three hours a week after they have put in a full day’s work.

“Another beneficial aspect of the online class is the community that the learners create among each other.  Students get to know each other in a more intimate way because, through the classes, they may interact with every member several times during the week rather than just once a week.”

Marc Van Horne, director of distance learning technology for ASU, agrees with McCoy’s take on the online experience.

“I often talk about the ‘university experience,’” he says.  “It’s about interaction with faculty and peers.  This is not correspondence study; this is a rich, engaging educational experience with university faculty and other ASU students.”

The online M.Ed. may be the first of others to come from the College of Teacher Education and Leadership, says dean Mari Koerner.

“We believe very strongly in the importance of meeting the needs of the community,” she says.  “We are sensitive to always look for ways to improve our programs and offerings so that teachers can continue to learn in their professional lives as well as when they enter teaching.

“There are many opportunities to explore new offerings that address the needs of our community.”

For registration and program information, contact Rose Welsh at 602-543-3634 or via email at rose.welsh@asu.edu.  Scholarship information is available from Laura Valadez at 602-543-3634 or luara.valadez@asu.edu.  CTEL scholarship info is available at http://teach.asu.edu/financial_aid.

ASU’s Online and Extended Education is the fifth campus of ASU.  Currently, ASU Online offers 12 undergraduate and 21 graduate degree programs in disciplines such as business, engineering, education, nursing and the humanities.  The degree programs delivered online hold the same accreditation as the university’s traditional face-to-face programs.  For more information, go to http://asuonline.asu.edu.

 

Ads in movies bring results, study shows

Monday, June 29th, 2009

As more people use TiVo and other digital technologies to speed through TV commercials, advertisers are looking for other ways to reach a buying audience. Get ready to see more ads go to the movies. New research shows successful product placements in films actually give the featured companies a boost in stock prices.

“There’s quite a bit of value to be gained from film product placement because the spots are impossible to avoid, and you’re able to tie your product to the characters and what’s portrayed to get rich symbolic associations with the movie and pop culture,” says marketing assistant professor Michael Wiles of the W. P. Carey School of Business at Arizona State University, co-author of a new study in the July issue of the Journal of Marketing. “We looked at 126 product placements in 2002 films and found an average abnormal stock price jump of .89 percent for the related companies during the films’ openings. Interestingly, the bumps up didn’t reverse.”

Wiles and Anna Danielova, a finance assistant professor at McMaster University, studied films with opening weekend grosses of at least $20 million. They looked at placements where the product’s name was shown on the screen and/or audibly mentioned in the movie. They found several factors relate to how well the placements worked.

“The most successful product placements included a tie-in advertising campaign linking the product with the film and announcing the association before the movie’s release,” says Wiles. “Also, if the brand was already well-known, the product placement was more memorable. As expected, placements in higher-grossing films tended to be worth more.”

However, the study also found a bigger audience doesn’t guarantee the most effective placements. For example, Blade II and other extremely violent movies contained mostly negative product placement results. Wiles thinks the products may have become associated with aggression or the companies were seen as condoning violence. Also, placements in critically acclaimed movies were found to be less valuable. Wiles believes viewers expect these more artistic movies to be free of ads and the placements may disrupt the film experience. Placements work best if they seem natural and the movies are only “moderately enjoyable.” Wiles says if the viewers are too engrossed, they don’t notice the placements.

“It’s a difficult balancing act to figure out which ones will be worth the most,” Wiles says. “You also have to avoid having too many placements in the same film. As more brands get mentioned in a film, the placements compete and become less valuable.”

Wiles says some of the most successful placements he’s seen were for Pepsi in Austin Powers in Goldmember, Mini Cooper in The Italian Job, and Ford in the James Bond film Die Another Day. He says the Pepsi and Mini Cooper placements were directed toward the right audiences for the products, and the films included characters those consumers would like. The James Bond spot cast a broad net, featuring several Ford brands, including Thunderbird, Jaguar and Range Rover, in addition to the Aston Martin usually associated with the character, and of course, it’s desirable to be associated with Bond.

Hopefully, most moviegoers don’t mind product placements because they are here to stay. Wiles quotes previous research by PQ Media showing that marketing firms paid $722 million in fees, free products and promotional support for film product placement in 2005. That study claims the amount is expected to grow to $1.8 billion by 2010.

Report reveals high cost of Arizonans living without health insurance

Monday, June 29th, 2009

The recession has pushed more people out of work, and as a result, swelled the ranks of Arizona’s uninsured. Arizona has one of the nation’s highest levels of residents without health insurance – almost one in five people.

Truth and Consequences: Gambling, Shifting, and Hoping in Arizona Health Care, a new report by Morrison Institute for Public Policy, St. Luke’s Health Initiatives, and the L. William Seidman Research Institute at the W. P. Carey School of Business, combines research on the costs and benefits of health insurance with the stories of Arizonans who lack health insurance. The result is a compelling picture of lost dollars, potential, and opportunity.

According to report contributor and ASU economist Dr. Kent Hill, “Health care is expensive, but the costs of poor health can be enormous.” Treatment costs alone for chronic disease in Arizona for example are estimated to be $4.2 billion, or 2.3% of the gross state product. By 2023, projected costs for major chronic diseases are $99 billion, of which more than $25 billion could be avoidable.

In addition to facts and figures, the report puts faces and stories to the statistics

• Josh, age 47, unemployed and without health insurance suffers from hypertension: “It’s either eat and pay the rent, or pay insurance. I’d rather keep a roof over my head at this point.” He hopes to find work soon, just as he hopes to have health insurance someday. “I have a lot of friends who don’t have it (insurance),” he said. “I think they’re dealing with it like I am: Hoping we don’t get sick.”

• Andrea, mother of two, panicked when her husband lost his job and her family lost their health insurance. Now they gamble on good health: “I’ve been lucky. I have healthy kids” she says. “Yes, I do wish I had insurance, but I have one of those attitudes that says, ‘We’ll just deal with it.’”

• Margaret, age 43, lost her health insurance when the marketing firm where she worked went bankrupt: “(Recently) I was lying in my bed shaking and sweating and in more pain that I ever thought I could be in,” said Margaret, who lives alone. “My family members were going to call 911 but I said give me another 20 minutes, ’cause I was afraid of the bill. I gutted it out.”

Truth and Consequences presents recommendations to Arizona’s policymakers that could help the state fare better in the future so that Arizona can stop taking risks on residents’ health and health care. Read the full report at MorrisonInstitute.asu.edu and www.slhi.org.

Helping make power plants more environmentally friendly

Monday, June 29th, 2009

Research to help make the next generation of power plants more environmentally sustainable will be led by Arizona State University chemical engineering professor Jerry Lin.

His project to capture carbon dioxide created in the combustion of coal,  natural gas or biomass to produce hydrogen for energy generation will be supported by a recently announced grant of more than $650,000 from the U.S. Department of Energy.

 The hydrogen resulting from this conversion method is used to produce heat that generates electrical power, but the carbon dioxide that escapes in the process contributes to greenhouse gases that are accumulating in the Earth’s atmosphere – with potentially negative long-term environmental impacts.

Lin is working on ways to capture such carbon dioxide emissions before the combustion required to produce hydrogen, preventing the release of carbon dioxide and allowing it to be safely sequestered.

His goal also is to make the conversion process more energy efficient. He wants to not only be able to separate carbon dioxide from hydrogen and contain it, but produce a higher yield of hydrogen from coal, natural gas or biomass.

Lin will assemble a team of ASU chemical engineering doctoral students and post-doctoral research assistants to work on the projects.

Byrne wins another overseas tournament

Monday, June 29th, 2009

Arizona State junior golfer James Byrne is on a pretty good roll.

Last week, the 20-year old posted a seven-stroke win in the Tennant Cup. He decided to go one better with an eight-stroke win at the SolarSport East of Scotland amateur championship with a 22-under-par…yes, 22-under-par…262 (65-63-67-67) this weekend.

Finishing second was someone Byrne convinced to come over and play some golf, as Sun Devil classmate Scott Pinckney posted a 14-under 270 (73-70-64-63) to finish second. Steven McEwan finished third at 11-under 273 (72-69-66-66).

It marks a record-low for the tournament and sent tournament officials scrambling to see if the margin of victory is a record as well.

It has been a good month for Byrne, who tied for fourth in the Scottish open among amateurs in stroke play, advanced to the round of 16 of the British Amateur, won the Tennant Cup and tied course record twice.

How good was Byrne after 54 holes? He had an eleven stroke lead.

About Arizona State University

Arizona State University (ASU) is a public research institution of higher education and research with campuses located in the Phoenix Metropolitan Area. It is a single, unified institution with each of the four campuses functioning as a planned clustering of colleges and schools. As of 2006, the Tempe campus is the second-largest university campus in terms of student enrollment in the United States, with a student body of 51,234.

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